The company that owns Firehouse Subs has apologized after a Georgia veteran shared her family's negative interaction with a franchise owner on social media.

The backlash on social media continued this week after veterans who visited the Firehouse Subs in Pooler on Monday said they were treated with rudeness and disrespect on a day the country sets aside to honor them. And the company responded in a Facebook post that it is addressing those concerns.

The restaurant location in Pooler has come under fire after a Veterans Day incident went viral, sparking calls for the location to be shut down. The controversy began with a Facebook post accusing the owner of being rude to veteran customers who came into the store for the company’s Veterans Day promotion.

The corporation that owns Firehouse Subs is responding after a local veteran took to social media about her family’s interaction with the franchise owner. Brianna Lancaster and her mother, who is also a veteran,

A Firehouse Subs just outside Savannah is coming under heavy fire for reported rudeness and disrespect towards its Veterans Day customers.