The backlash on social media continued this week after veterans who visited the Firehouse Subs in Pooler on Monday said they were treated with rudeness and disrespect on a day the country sets aside to honor them. And the company responded in a Facebook post that it is addressing those concerns.

The company that owns Firehouse Subs has apologized after a Georgia veteran shared her family's negative interaction with a franchise owner on social media.

The restaurant location in Pooler has come under fire after a Veterans Day incident went viral, sparking calls for the location to be shut down. The controversy began with a Facebook post accusing the owner of being rude to veteran customers who came into the store for the company’s Veterans Day promotion.

A Firehouse Subs just outside Savannah is coming under heavy fire for reported rudeness and disrespect towards its Veterans Day customers.

The corporation that owns Firehouse Subs is responding after a local veteran took to social media about her family’s interaction with the franchise owner. Brianna Lancaster and her mother, who is also a veteran,